suad

Latin

advise, urge, recommend, make sweet

Variants

suadsuassuade

About This Root

From Latin suādēre (to advise, urge), related to suāvis (sweet, pleasant). The underlying idea is making something "sweet" or appealing to someone's mind. Persuade means to thoroughly make sweet (per- = thoroughly), while dissuade reverses the direction — to advise away from. Persuasion and persuasive complete the family.

Associated Words

dissuade

To persuade someone not to do something

GREC2

persuade

To convince someone to do or believe something through reasoning

NGSL 3kTOEFLB1

persuasion

The act of convincing someone; a firmly held belief

persuasive

Able to convince others; having the power to persuade

TOEFLB1